BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P1H REFRESH-INTERVAL:P1H CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/Chicago BEGIN:DAYLIGHT RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU DTSTART:20070101T000000 TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:Central Daylight Time END:DAYLIGHT BEGIN:STANDARD RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU DTSTART:20070101T000000 TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:Central Standard Time END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/Chicago:20261021T100000 DTEND;TZID=America/Chicago:20261021T120000 X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Trust but Verify: Using AI for Small-Business Research DESCRIPTION:In this interactive workshop\, we'll explore how AI can support business research\, learning\, and problem-solving while also examining the limitations\, assumptions\, and risks that come with AI-generated information. Participants will practice evaluating outputs\, identifying red flags\, validating claims\, and determining what makes AI-generated research genuinely useful in a real-world business context. Throughout the session\, we will: Explore a practical framework for assessing whether an AI-generated output is credible\, useful\, and appropriate for business decision-making. Compare traditional business research methods with AI-assisted research to better understand the strengths\, gaps\, assumptions\, and tradeoffs of each approach. Learn how AI can help entrepreneurs quickly understand unfamiliar concepts\, current events\, technical topics\, regulations\, and business terminology especially when they need a fast starting point for learning. Examine high-profile AI failures and breakdowns to better understand how hallucinations\, weak sourcing\, bias\, flawed assumptions\, and automation errors occur. Practice reviewing sample AI outputs to identify unsupported claims\, vague sourcing\, misleading statistics\, overgeneralizations\, and hidden assumptions. Learn lateral reading and research validation techniques to fact-check AI-generated information and trace claims back to credible sources. Discuss when AI is an appropriate tool for a business problem and when another approach may be more effective. Apply these concepts to realistic business examples and a possible photography-industry case study focused on market research and decision-making. Rather than treating AI as a replacement for expertise\, this session focuses on how entrepreneurs can use AI thoughtfully as a research assistant\, brainstorming partner\, and learning tool while remaining the decision-maker and "human in the loop." X-ALT-DESC;FMTTYPE=text/html:

In this interactive workshop\, we&rsquo\;ll explore how AI can support business research\, learning\, and problem-solving while also examining the limitations\, assumptions\, and risks that come with AI-generated information. Participants will practice evaluating outputs\, identifying red flags\, validating claims\, and determining what makes AI-generated research genuinely useful in a real-world business context. \;

Throughout the session\, we will: \;

Rather than treating AI as a replacement for expertise\, this session focuses on how entrepreneurs can use AI thoughtfully as a research assistant\, brainstorming partner\, and learning tool while remaining the decision-maker and &ldquo\;human in the loop.&rdquo\; \;

LOCATION: UID:e.4720.1619155 SEQUENCE:3 DTSTAMP:20260831T221722Z URL:https://greatermadisonchamberofcommercewi.growthzoneapp.com/chamber-events/Details/trust-but-verify-using-ai-for-small-business-research-1903983?sourceTypeId=Hub END:VEVENT END:VCALENDAR